Only two weeks ago the Amarone 2012 was presented. What is your feeling and how it was received by the public? The audience always participates with enthusiasm to this sort of “baptism” as the Amarone enters the market. In the two days at Gran Guardia in Verona, people can meet the companies of the territory, and not only they can choose the Amarone that they prefer but also learn more about the heritage of a wine, its life and characteristics. We must never forget the importance of the relationship and empathy between the wine companies and the wine enthusiast, and when it is established the result is a great loyalty. An event like Anteprima Amarone builds a stable and strong relationship between the great red wines of Valpolicella and international consumers.
What aspects of the wines of Valpolicella affecting consumers and international markets? The common denominator between an international brand such as Amarone, which is the spearhead of the production and the Valpolicella, which is the most simple wine of our winemaking pyramid, is the territory. The uniqueness of the vineyard from which we produce 4 different wines, the aromatic differences linked to the different soils and microclimates, the ability of producers to imparting a personality so recognizable and autochthonous wines made with 3 historical cultivars: Corvina, Rondinella and corvinone and a handful of other local grapes. This is the great strength of Valpolicella that can also be exploited in the challenges of the global market and this is the direction we are taking in terms of production chain.
All our wines have been reviewed by Gambero Rosso, the Italian prestigious company that since 30 years is considered the most influential guide in terms of judgement of wine and food quality. The symbols of Gambero Rosso – three glasses for wine – have become a coveted goal and a point of reference.
For 2016 we are proud to announce that our Amarone Riserva 2004, Amarone and Ripasso Classico 2008 were awarded with two glasses out of three, a great result and an encouraging recognition that makes us proud of our daily job and efforts to produce an outstanding wine.
“Wine as a culture for us means translating in it the natural elements of the earth” says Paolo Fontana, SalvaTerra Group CEO
Naturalness is, in fact, an important value: Tenute Salvaterra goal is also to produce in an authentic way, so as to safeguard and enhance the biodiversity of the territory, which in the globalization age risks disappearing.
Safeguarding the territory also means protecting the landscape with a reasoned viticulture, difficult but also fascinating in the most extreme territories, such as the terraced vineyards on the upper hills.
In the heart of Valpolicella, surrounded by cypresses, olive trees, stone walls and vineyards you will find the historical and fascinating village of Castelrotto overlooking Tenute Salvaterra.
The soil here is wet, as be between the earth and the rocks there is marl, which takes the water up. This is the natural secret of an incredible wine who is gaining success and consensus internationally. A wine that reflects the essence of Italian lifestyle, the joy of sharing meals with family and friends.